Times New Roman
The development of Times Roman (or Times New Roman depending on the foundry) was instigated by Stanley Morison in 1929 for The Times newspaper. He approached Victor Lardent, a designer with Monotype where Morison was typographic advisor to design a font for the newspaper that would be highly legible, appear larger than its predecessors and take up no more space. Morison and Lardent based their typeface on Plantin so as to satisfy many of the criteria provided by the newspaper.
The two worked on the project for over two years.
I have chosen this typeface because of the period it was developed in, it was begun and finished for use in The Times newspaper during the Great Depression period that effected both Britain and America. It has also become a staple of recent times, being used as the default typeface for Microsoft since 1992 in products such as Word.
The typeface is classed as Transitional Serif and was originally released by Monotype in 1931 in its commercial form.









